Lauren Fisher is the co-founder of Simply Zesty, an online PR and social media agency based in Dublin. She blogs regularly on Simply Zesty on social media and online communications. New research by Citibank reveals that social media has yet to penetrate the small business world, finding that 76% of the 500 organizations surveyed have not [...]

Video on the web has become a mainstay and is growing by leaps and bounds every year. Sites like YouTube have made it increasingly easier for people and businesses to post and share video. But, there are still things that need to be remembered when planning to use video online. The first thing to remember [...]